Give customers a reason to engage while they're in your store, and see which locations are generating customer participation.
A customer visits a store.
They see a campaign.
They scan a QR code or access the campaign directly.
They participate, and provide their information and consent.
The resulting activity gets associated with the source that introduced them to the campaign.
The store is where the customer interaction begins. The campaign gives the brand a way to continue that relationship digitally, long after the customer walks out the door.