Campaigns, Lead Capture & Attribution

Create campaigns. Capture leads. Know where they came from.

Gamiflow helps brands build interactive campaigns, capture first-party data, and measure which influencers, partners, stores, and channels are actually generating results.

Create Distribute Capture Attribute Grow
Source attribution, this week
Influencer A324 leads
Distributor B218 leads
Store C97 leads
Summer GiveawayLIVE
🙋
Maya entered
Referred by Influencer A
verified
📩
Joined the newsletter
+1 entry earned
verified
🏬
Scanned in-store QR
Source: Store C, Downtown
verified
🎉
Campaign live
Distributed across 4 sources
active
Built for teams running -
AGENCIESOEMS & CHANNEL MARKETERSRETAIL & FRANCHISE BRANDSEVENT & EXPERIENTIAL TEAMS
Why attribution matters

Most campaigns tell you what happened. Gamiflow helps you understand where it came from.

A campaign may generate thousands of entries or leads. But the important question is often left unanswered: who actually generated them?

An influencer? A distributor? A retail store? A dealer? An event? A marketing partner?

Gamiflow connects campaign activity back to the source that generated it. That gives your team a clearer view of not just campaign performance, but the channels behind that performance.

One platform, two ways to grow

One Platform. Two Ways to Grow.

Gamiflow is built around two core campaign modules. Use one, or use both together.

Conversion

Capture and grow your audience.

Create giveaways, lead-generation campaigns, and interactive experiences that turn participation into valuable first-party data.

  • Generate leads
  • Grow an audience
  • Collect consented customer data
  • Launch a product
  • Build an email list
Channel

Know where your leads come from.

Distribute campaigns through influencers, partners, stores, dealers, distributors, and other sources, then measure what each one contributes.

  • Give each source a measurable campaign identity
  • Compare performance across sources
  • Answer: which source generated this lead?
How it works

From campaign idea to measurable growth.

01 · CREATE

Build the campaign

Build a giveaway, lead-generation campaign, or interactive experience.

02 · DISTRIBUTE

Share it out

Distribute through your own channels, influencers, partners, stores, or other sources.

03 · CAPTURE

Collect the data

Collect the information and consent your business needs.

04 · ATTRIBUTE

Trace the source

Understand where participation and leads came from.

05 · CONNECT

Send it onward

Send campaign data to the platforms your team already uses.

06 · IMPROVE

Make better decisions

Use campaign and source-level performance data to guide what you do next.

🎁Gamiflow Conversion

A giveaway is the mechanism. The data is the asset.

A campaign can generate thousands of entries. The real value comes from what happens next: capturing useful information, collecting clear consent, encouraging meaningful actions, and keeping invalid participation out of your data.

📋

Lead capture built around what you need

Name, email, location, company, preferences, custom fields, or marketing consent. The form adapts to your campaign, not the other way around.

🎮

Gamified actions

Reward joining a community, subscribing, following, sharing, or completing a form, with additional entries. You decide what counts.

Consent built into the experience

Participants understand what they're agreeing to as part of the campaign flow itself.

Summer Giveaway
🙋
Maya entered
Referred by Influencer A
0:02
📩
Newsletter opt-in
+1 entry earned
0:11
🔁
Shared the campaign
+1 entry earned
0:24
🏆
Winner selected
From verified entries only
1:00
🎯Gamification

Give people a reason to participate.

Participants earn additional entries by completing actions that matter to your campaign. You decide which actions are valuable and how much they contribute.

👥 Join a community → +1 📬 Subscribe to a channel → +1 ⭐ Follow a brand → +1 🔁 Share a campaign → +1 📝 Complete a form → +1
🛡️Data quality & protection

Better campaign data starts with better participation.

Campaigns can attract automated activity, invalid addresses, and suspicious participation. Gamiflow includes multiple layers designed to help protect the quality of your campaign data.

🤖

Bot & automated activity protection

A dedicated protection layer helps reduce automated and abusive participation.

📧

Email verification

Enabled by default, to help identify invalid or suspicious entries before they count.

🚩

Suspicious activity flagging

Potentially suspicious participation gets flagged for review instead of being treated as normal activity.

📡Gamiflow Channel

Know where your leads come from.

A campaign can have many sources. Once the traffic starts arriving, attribution shouldn't disappear.

Distribution without rebuilding

Give every source, an influencer, distributor, dealer, retailer, affiliate, or event partner, a measurable way to share the same campaign.

Attribution that names the source

See exactly which source produced each lead, not just a single anonymous campaign total.

📊

Channel performance comparison

Identify high-performing partners, compare influencers, and understand location-level participation.

app.gamiflow.com/channel/scorecard
SourceTypeLeads generated
Influencer Acreator324
Distributor Bpartner218
Store Cretail location97
Partner Daffiliate86
Flexible by design

The source can be a person, a partner, a store, or a location.

Gamiflow's attribution model doesn't care what kind of source is driving participation. The workflow stays the same: create a campaign, give a source a measurable way to distribute it, capture the activity, attribute the outcome.

Influencer Distributor Reseller Dealer Retail store Franchise location Affiliate Event Marketing partner Agency
Integrations

Connect campaign data to the tools your team already uses.

Your campaign shouldn't become another isolated data source. Send leads and activity into the CRM, marketing, and business systems you already run on.

HubSpot
Salesforce
Klaviyo
Mailchimp
Shopify
Google Analytics
Zapier
Custom API

Choose the campaign capacity that fits your growth.

Start with the campaign capabilities you need, and expand as your campaign activity grows. Pricing scales with active campaigns, participant volume, and distribution sources.

See Pricing
From teams on Gamiflow

Campaigns that answer more than "how many entries?"

"We finally know which of our retail partners are actually driving sign-ups instead of guessing from foot traffic."

AG
Agency lead
Placeholder

"Gamification lifted our newsletter opt-in rate more than any static form we'd tried before."

MK
Marketing manager
Placeholder

"Distribution across 40 franchise locations used to be one big number. Now every location gets its own scorecard."

FR
Franchise brand
Placeholder
?FAQ

Common questions about Conversion, Channel, and everything between.

Conversion is about building the campaign and capturing first-party data. Channel is about distributing that same campaign through multiple sources and attributing the results back to whichever one produced them.

No. Gamiflow captures and attributes campaign data, then sends it into the CRM, marketing, or business systems your team already uses.

Yes. Gamified actions like referrals and bonus entries are optional. Some campaigns work better simple, and that's a supported setup, not a workaround.

Anything that can distribute a campaign and be measured separately: an influencer, a distributor, a dealer, a retail store, a franchise location, an affiliate, or an event partner.

Through a few layers working together: a dedicated protection layer for automated activity, email verification enabled by default, and flagging of suspicious participation for manual review.

Yes. Agencies use Gamiflow to build, distribute, and report on campaigns across several clients from one platform.

Build campaigns that do more than collect entries.

Create the campaign. Distribute it through your network. Capture first-party data. Understand where your leads actually came from.